WON is a new, innovative Danish design brand, established in 2015 on a solid foundation supported by three generations of passion for furniture design.
Based on the Scandinavian design universe, respect for simple form, good quality and workmanship - WON brings new energy to the table with an original furniture collection, targeting the creative, urban person. The principal idea is to develop designs that exude Scandinavian lightness and match the modern city home - where there is a requirement for functionality and flexibility - and where aesthetics play a central role.
WON will set new standards and demonstrate that design makes a difference in everyday life. It happens at the fusion between tradition and innovation: the collection has clear retro-references with an added modern and dynamic twist. WON have ambitions of developing innovative furniture for modern people, based on uncompromising quality and keeping alive a burning passion for good design - and prove that it can all be done at reasonable prices.